Why are we making less money than we used to?

Revenue earning is directly related to the volume of video views and the percentage of advertiser demand performance on those views. Both video views and advertiser demand can rise and fall based on editorial and sales planning calendar cycles. If you are seeing lower revenue numbers, it is likely due to a dip in video view performance. If you have also implemented strict allow list or block list parameters with our team, this could also contribute to reduced revenue opportunities by only allowing a narrow list of sites to run your content.

Note: See also Why Are My Views Lower Than They Used to Be?

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